Direct Mail Marketing Associate Job at Empire Today LLC, Pennsylvania

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  • Empire Today LLC
  • Pennsylvania

Job Description

The Direct Mail Marketing Associate will be responsible for executing direct mail campaigns to support the sales and marketing objectives of the company. The Direct Mail Marketing Associate will acquire a strong understanding of direct mail marketing and have a passion for driving results through data-driven decision making.


We offer:

  • Health benefits.
  • 401K plan.
  • Paid time off and holiday pay.
  • Wellness program.
  • Incentive Plan.
  • Professional development & career advancement opportunities.
  • Lots of perks.

Responsibilities:

  • Support the day-to-day direct mail marketing activities and objectives that focus on lead generation for the residential and commercial business groups.
  • Oversight and leadership of direct mail projects and campaigns, requiring coordination efforts with Creative, Digital Marketing, Affiliate Marketing, and Conversion Rate Optimization teams to meet target launch deadlines.
  • Work closely with copywriting and creative teams, along with subject-matter experts and marketing channel leaders, to develop best-in-class Direct Mail collateral.
  • Build performance reports and monitor performance results to provide new strategic opportunities to elevate the direct mail program.
  • Collaborate with Creative, Affiliate Marketing, Marketing Analytics and other cross-functional teams to achieve marketing goals.
  • Collaborate in the ideation and lead in the execution of new direct mail strategies and initiatives to drive incremental lead generation growth and increase Empire's share-of-voice within the direct mail space.
  • Execute the direct mail production process, including all direct mail quality control prior to print production, i.e., data review, creative review, phone numbers, URLs and QR codes, etc.
  • Continuously learn and stay up to date on industry best practices and ensure compliance in all campaigns.
  • Ensure direct mail campaigns adhere to budget by maintaining direct mail budget reports.
  • Other projects or tasks as assigned.

Requirements:

  • Bachelor's degree in marketing, communications, or a related field.
  • 2years of marketing experience.
  • Strong project management skills and ability to multitask and meet deadlines.
  • Excellent written and verbal communication skills.
  • Ability to analyze data and make data-driven decisions.
  • Strong attention to detail and ability to work independently as well as part of a team.

Candidates in CO, WA, CA and some cities in NY, may have limited consideration.


Why You'll Love Empire

  • We empower our employees to strive for their unique goals. Within such an inclusive company with unlimited growth opportunities, how far you go is up to you.
  • We take care of our people. We start investing in you from day one. The perks and benefits we offer help you live well, both at work and at home.
  • We have an unmatched company culture . We've won multiple awards for employee and customer satisfaction, and we believe it all comes down to our culture of teamwork, creativity, and growth.
  • We're one of the nation's most recognizable brands. You'll enjoy the stability that comes with a national company and a sense of pride when you're a part of our team.
  • Visit to learn more.

Empire Today is an equal opportunity employer. We believe passionately that employing a diverse workforce is central to our success. Base pay is one part of our total rewards package . Starting pay may vary based on a number of factors, including but not limited to position offered, location, and the individuals' knowledge, skills and ability. By Submitting your resume and application information, you authorize Empire Today to transmit and store your information in the Empire Today group companies' world-wide recruitment database, and to circulate that information as necessary for the purpose of evaluating your qualifications for this or other job vacancies. By pressing apply and providing your telephone number and email address, you authorize Empire Today to contact you by email or telephone at the wireless or landline phone number provided using automated phone technology and/or text messaging. Message and data charges may apply. You may revoke consent at any time. Empire Today LLC

Job Tags

Holiday work, Work from home,

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