Marketing Specialist Job at Cox Automotive, Powder Springs, GA

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  • Cox Automotive
  • Powder Springs, GA

Job Description

The Marketing Specialist for Client Marketing and Sales Enablement supports the development and execution of key initiatives for both internal sales and external client audiences. This role collaborates with creative and product partners to develop impactful marketing materials, drive brand awareness, and enable sales teams with effective content.

What You'll Do

  • Craft short-form product value propositions for new products and reposition updated solution narratives.
  • Leverage research, data, and insights to lead campaign planning, identifying target client segments, markets, and sales channels to maximize revenue and adoption.
  • Write client-facing and internal-facing communications in a variety of formats, including blogs, newsletters, email copy, and talking points.
  • Create compelling visual presentations and write talk tracks in presenters' unique voice and tone for client outreach.
  • Develop and manage an internal communications calendar, coordinating across team members for initiative visibility and newsletter engagement.
  • Coordinate across partner teams to intake and assign requests, providing weekly status reports.
What's in It for You?

Here's a sneak peek at the benefits you could experience as a Cox employee:
  • A competitive salary and top-notch bonus/incentive plans.
  • Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.
Who You Are

Minimum:
  • Bachelor's degree in related discipline and 2 years' experience in marketing. The right candidate could also have a different combination, such as a master's degree and up to 2 years' experience or 6 years' experience in a related field.
  • Strong written and verbal communication skills, with an emphasis on turning data into simplified visual narratives.
  • Highly organized, with a desire to learn performance tracking and reporting.
  • Design and layout experience with presentation platforms (Microsoft PowerPoint, Google Slides, Apple Keynote).
  • Experience in digital advertising and content marketing.
  • Strong narrative writing skills.
  • Ability to translate product marketing and positioning into brand value stories for both internal and external audiences.
  • Self-motivated, quick learner, comfortable in a fast-paced, agency-style environment.
  • Collaborative, able to build and maintain relationships with internal stakeholders.
  • Proficient in MS Project, Word, Excel, PowerPoint, Outlook, and Teams.
  • Travel: 15%
Preferred Skills
  • Degree in Marketing, Business, Communications, or related discipline preferred
  • Experience in advertising agency, project coordination, and B2B environments is a plus.

Join the Cox family of businesses and make your mark today!

USD 59,600.00 - 89,400.00 per year

Compensation:

Compensation includes a base salary of $59,600.00 - $89,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Benefits:

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.

Job Tags

Flexible hours,

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